The new store offers ATLAS® the best opportunities to test the most innovative technologies at the POS and to integrate them into the stores of the numerous ATLAS® specialist dealers.
The big reopening party was a colorful celebration with great offers and promotions for the whole family. In addition to the BVB mascot Emma, the BVB legend Dedê was also available for an autograph session and photos. Great prizes at goal wall shooting, ice cream from the cow bar and sausages from the grill rounded off the sunny and successful day.